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From the desk of Trevor Schaben, cramming two hours of work into each eight hour day.  7 Jan 2007
Greetings Headhunters, and welcome to another issue of Rolling Thunder. There have been lots of changes at Thunderhead and we have a lot to cover, so I’ll stop wasting space with the introduction.
Buy Beer.. Get Stuff. Rewards Cards.
We handed out a few Rewards cards to our staff this last week to test them out. Everything has been working smoothly and we’re planning a public release of the cards on Jan 15th.

Here’s how they work –
When you come in, just let your server know that you need a Rewards Card. They’re a mere $1, or free if you’re a member of the Mug Club. We’ll make sure that we have your correct name and address (so you can continue to get newsletters!) and get you a handy Thunderhead Rewards card you can show off to your friends. Each time you come in, just give your Rewards card to your server when you order. You will earn points on each item you purchase – these points will accumulate as time goes on. Those points can then be used, with a $1 co-pay, to purchase just about anything we have.

As an added value for the Mug Club, hook owners will earn double points. If you loose your hook, but keep your mug, you still go back to normal until you can get a hook. There are generally hooks available, but I imagine a waiting list is in the Mug Club’s future.

Here is a small sampling of the items that you could redeem your points for. All items have $1 co-pay. There’s a full list of items available at the brewery. As an example, purchasing a ping of Amber will get you 10 points; a Supreme 10” will get you 26 points - double those numbers if you’re a member of the Mug Club!.

Item Points
Pint Amber 170
25oz Mug IPA 240
Growler Amber 340
Liter Honey Wheat 340
10” Chx Garlic Alfredo 400
Espresso Growler 510
10” Supreme 560
12” Thunder Pie 880
Thunderhead Hat or Shirt 1120
Balvenie 30yr double 4620
15.5 gallon keg IPA 11592

As you can see, we are covering a wide spectrum of items. I didn’t know how appealing this promotion was going to be until I used my card a couple of times. I didn’t actually do anything special and I now have enough to get a $1 liter of IPA. Kind of fun. Now I just need to get IPA back on tap
 
Guest Brewers
     With the help of some guest brewers from ‘Modern Monks Brewing’ in Lincoln, we have put together a lovely Belgian Style Double. This beer is just one of the many wonderful offerings that we have in the fermenter for the Holiday Season.

AHA membership Rally!
Been thinking of trying your hand at homebrewing? Brewing doesn’t have to be hard, but if it were that easy it would be a lame hobby. I really can’t say enough about how much fun and how rewarding it is to turn boring old grain into big fun beer. I would assume the same is true with fruit and wine. The American Homebrewer’s Association is your one stop shop for information and camaraderie with fellow beer and wine enthusiasts. Membership includes sweet discounts in pubs across the nation, six issues of Zymurgy magazine, and best of all -admittance to the AHA rally held January 13th from 1-4pm at Thunderhead. Bring your AHA card, or buy a discounted membership at the door. If you have some home brew you want to share, bring it along. Beer and snacks will be provided.
 
Movin’ on Up
With nothing more I can teach our brewer, Glenn Casper, he is venturing forth into an unsuspecting world of beer. Glenn has secured himself a fine brewing position at one of the most successful craft breweries in the country, Harpoon. With volumes approaching nearly 150X that of Thunderhead, he will be entering a new world of craft beer. Good luck Glenn, do great things.

On the flip side, I’m back to making Thunderhead beer. It’s been four years since I last brewed at Thunderhead. Don’t worry. Despite rumors to the contrary, I have not forgotten how. There are 1600 gallons of beer fermenting and the first beer should be out by the 15th of January. While I will miss Glenn’s beer, it feels good to be brewing again.